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Drive more qualified traffic to your Website

Read time : 1.30 minute 

Getting more qualified website traffic in Luxembourg without paid advertising is challenging. More traffic means more potential customers, revenue and profit for your business. Here is how to boost it with 6 actionable tactics๐Ÿ‘‡.

1. Optimize on page SEO 

Obviously, one basic fundamental that you should master first before delving into any other strategy. Ensure your website is Google-friendly and SEO optimized for better search results. What you should optimize :

โ†’ Page title: should provide a concise and specific topic outline.

โ†’ Meta description: provide a brief description of your page's content.

โ†’ The overall structure: organize your content using headings and paragraphs in order of importance (h1, h2, h3, etc.).

โ†’ Image attributes: optimize image size, format, and include descriptive alt text.

โ†’ Internal linking: connect all of your website pages to each others.

โ†’ Add a map site XML: help Google crawl and index your website using this free tool.

This is so easy

2. Target the right keywords

To attract qualitative website traffic, focus on the most relevant keywords that your customers are searching for and create content around those topics. Steps to consider:

โ†’ Identify your target needs and challenges: explore trending search in Google.

โ†’ Research your market and gain insights into your competitors and in-market audiences using Semrush Market explorer free tool.

โ†’ Search for relevant keywords by topic to determine search volume, keyword difficulty, and search intent using Semrush keyword magic tool.

3. Create shareable content

Craft content that's so compelling that people can't resist sharing it. Experiment with different formats to identify what resonates with your audience. Make sure to incorporate social sharing buttons on your website pages to encourage users to share your content on their preferred social media platforms.

4. Collaborate with Influencers

Boost your website traffic through endorsements and recommendations by partnering with influencers in Luxembourg. Focus on those who align with your brand values and target audience, prioritizing engagement rate over follower count. Remember, you can incentivize them with free products or performance-based compensation.

5. List your business on Google Search and Maps using a Google Business profile

Customize your profile to reflect your brand identity, including your name, logo, and services. Provide all relevant business information such as services/products, address, phone number, website, and opening hours. Actively manage customer reviews, respond to them, and offer answers to frequently asked questions.

6. Build a powerful personal brand on social platforms and become your brandโ€™s advocate ๐Ÿ‘

Demonstrate the value your brand offers and share content that helps your customers overcome their challenges. Always guide your account visitors to your website.

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